I’m a big fan of Sumptown Coffee Roasters and their business practices, and while the old bags were still nice, they didn’t quite fit with a company that does things differently. Sumptown Coffee Roaster’s new bags, designed by The Official Mfg. Co. are truly the perfect fit for the company. They ditched the old way of doing things, slapping a sticker on a stock bag, in favor of a new approach. The new bags have a pocket built in to hold a simple and beautiful info card. The cards are color coded by coffee region and hold all of the information about the coffee inside, as well as some fun and interesting facts about the farms who grew it.
Whats cool about these new bags, other than how nice they look and feel, is that Sumptown prints one bag that works for all its coffee. No need to stock and print bags and stickers for coffees that may not be around 6 months down the line.Since the info cards are paper, if they discontinue a coffee line they can just recycle the cards into new ones, try and do that with stickers.
You can go to Sumptown’s website to learn more about the company, the coffee, and the growers or to sign up and get coffee delivered to your door.



