Glue is a think-tank with a brand new identity by London base Magpie Studio that specializes in connecting brands, policy makers, and youth. The clean & clear identity for glue needed to appeal to Glue’s younger demographic while setting the think-tank apart from the corporate look of the rest of their sector. The Identity features contrasting patterns that are all unified behind the strong word-mark, visually representing the bringing-together of the disparate groups.
Archived entries for Identity
I love this beautiful identity package and website, by designer Richard Arthur Stewart, for Fast Eddies Barber Shop in the historic neighborhood of Allston, MA. The identity spews classic Americana, using Franklin Gothic & ATF Bodoni typefaces scanned from vintage type-specimen books and America’s iconic eagle crossed brilliantly with a comb.
The designer stayed away form the red white & blue of classic barber shops, going more for an all black theme printed on white-washed card stock, giving the identity a strong masculine feel while reinforcing the brands perceived age and history.
I love this beautiful and simple identity design, by Richmond, Australia based Fabio Ongarato Design, for Social Traders an independent organization, working in collaboration with the Australian government, that facilitates support from corporations for social enterprises and community groups. The ribbon motif was created to visually explain both the journey and the challenges for the organization, while seeming like they are full of forward movement.
I love the simple typography and angular icons of the new identity for the Vancouver based Meat & Bread sandwich shop. The identity was created by Galsfurd & Walker Design. The minimal design and black and white color palette fit perfect with the simple mission of Meat & Bread.