Student Redesign: Seventh Generation Packaging by Johnny Chang
Really sweet packaging redesign by recent grad, Johnny Chang, for Seventh Generation. This is one killer student project, incorporating recycled materials, material reduction, and a strong brand enhancement focusing on the eco-conscience of Seventh Generations customer base.
From Johnny:
Seventh Generation’s redesign [has] a purposeful and sincere approach to sustainability by making the packaging more functional and practical while using less material. In this way, Seventh Generation and its customers [can] make a positive impact on our environment, creating a more harmonious world.
